How to make money in pay per call?

There are several ways to make money with pay per call affiliate marketing, and the method you choose will depend on your experience and skillset. Some popular ways to earn money with pay per call include:

  1. Promoting offers: As a publisher, you can promote pay per call offers to your audience through your website, blog, social media, or other channels. You’ll earn a commission for each phone call that is generated by your promotion.
  2. Creating your own offers: If you have a product or service that is well-suited for pay per call, you can create your own offer and promote it to other publishers. As the advertiser, you’ll pay a commission to publishers for each call they generate.
  3. Building landing pages: As a publisher, you can also specialize in building landing pages that convert visitors into callers. You can offer this service to other businesses, which will pay you for each call that is generated from the landing page.
  4. Call Center: You can also use pay per call as a way to monetize a call center or sales team that you already have in place. This can help you increase revenue without having to invest a lot of money in advertising.

It’s important to note that in order to be successful in pay per call, you’ll need to be able to generate a high volume of phone calls while maintaining a high conversion rate. Therefore, it’s important to have a good understanding of the industry, and to continuously test and optimize your campaigns.

How does pay per call work?

Pay per call works by connecting advertisers with publishers who are willing to promote their products or services through phone calls.

  1. Advertisers create campaigns and offers: Advertisers create campaigns and offers that they want to promote, and they set the terms of the offer, such as the commission rate they’re willing to pay for each phone call generated.
  2. Publishers promote offers to their audience: Publishers (also called “affiliates”) promote the offers to their audience through their website, blog, social media, or other channels. They may use a variety of tactics, such as display ads, search engine optimization, or content marketing, to drive traffic to the offer.
  3. Call tracking and reporting: Pay per call networks use call tracking technology to track the phone calls that are generated by the publisher’s promotion. This allows the advertiser and publisher to see how many calls were generated, how long the calls were, and other relevant data.
  4. Payment to publisher: The advertiser pays the publisher a commission for each phone call generated by their promotion. This commission is typically a fixed dollar amount or a percentage of the sale that results from the phone call.
  5. Optimization: both the advertiser and publisher can track the performance of the campaign using the network’s call tracking analytics tools to see which campaigns and offers are performing the best, and optimize them in order to improve results.
It’s important to note that pay per call is a performance-based model, which means that the advertiser only pays the publisher when a call is actually made. This is different than pay per click or pay per impression models, in which the advertiser pays for clicks or impressions regardless of whether they lead to a sale or conversion.

How do you get paid for calls?

Here are several ways that publishers (also called “affiliates”) can get paid for phone calls generated through pay per call campaigns:

  1. Commission: This is the most common way that publishers are paid for phone calls. The advertiser sets the commission rate and the publisher earns a percentage of the sale or a fixed dollar amount for each phone call generated.
  2. Revenue sharing: Some pay per call campaigns operate on a revenue sharing model, where the publisher earns a percentage of the revenue generated by the phone call, rather than a fixed commission.
  3. CPA (Cost Per Acquisition): In CPA or Cost Per Acquisition model, the publisher gets paid a fixed amount for each successful lead or sale resulting from the call.
  4. CPC (Cost Per Call): In CPC or Cost Per Call, the publisher gets paid for each call that was made regardless of the outcome of the call, whether it results in a lead or sale.
  5. CPL (Cost Per Lead): In this model the publisher is paid for each lead gathered from the call.

Payment schedules vary, it can be on a weekly, monthly, or bi-monthly basis, some networks pay after reaching a certain threshold amount.

Advertisers or networks may also have requirements that need to be met before payment such as a minimum number of calls or specific call duration, the publisher should be aware of these before joining the network.


If you want to learn more about pay per call or if you want calls to your business, Contact us.


Email: [email protected]

Skype: imankit213


Ankit Shrivastava