From Clicks to Calls: The Real ROI Formula for Service-Based Businesses

From Clicks to Calls: The Real ROI Formula for Service-Based Businesses From Clicks to Calls: The Real ROI Formula for Service-Based Businesses Most service businesses obsess over clicks — but clicks don’t pay bills. Calls do. Whether you’re running ads for HVAC repairs, travel bookings, or medical consultations, your true ROI depends on how effectively […]

The Hidden Cost of Cheap Google Ads Agencies (And Why the Best Ones Charge More)

The Hidden Cost of Cheap Google Ads Agencies (Why the Best Ones Charge More) The Hidden Cost of Cheap Google Ads Agencies (Why the Best Ones Charge More) By AdShot Media · Updated September 2025 Low retainers look safe—until you add back the invisible costs: wasted spend, missed attribution, policy slowdowns, weak landing pages, and […]